Account Manager: Spar

Job Description :

Job Title: Account Manager: Spar

About us

With over 200 brands sold in nearly 180 countries, Diageo is home to some of the world’s most iconic drinks. From Johnnie Walker and Guinness to Tanqueray, Smirnoff and Don Julio, we craft brands chosen for life’s moments — from everyday connections to landmark celebrations.

Bring your talent, curiosity and ambition, and strive for your personal best alongside people who challenge, support and learn from each other. Together, as one outstanding team, we keep learning, improving and raising the bar for our brands, our business and each other.

Join us and play your part in making life’s moments mean a little more.

Functions:

Sales is where our brands meet the real world.

This team builds the relationships that bring our products to life, partnering closely with customers across markets, channels and occasions to make sure our brands are part of moments that matter everywhere.

It’s a dynamic, people-focused environment where curiosity, commercial thinking and strong relationships make the difference. You’ll have the opportunity to grow your network, develop your skills and see the direct impact of your work every day.

Purpose of the Role

The Account Manager will own, develop and drive customer relationships and the commercial agenda. This is first and foremost a customer-facing role, responsible for developing strong customer management capability and delivering breakthrough business performance across the assigned account base.

Experience / skills required:

• Develop world-class collaborative customer partnerships and strategies.
• Manage profit and NSV targets, taking full ownership of the numbers.
• Motivate sales teams behind clear, simple and powerful customer strategies.
• Develop and orchestrate end-to-end relationships through a cross-functional network within Diageo and the customer base.
• Drive the highest standards of execution across specified channels.
• Use facts and data to drive excellence in planning, decision-making and performance measurement, taking corrective action where required.
• Contribute to shopper and category insights to develop powerful and breakthrough category strategies.
• Develop and coordinate tailored brand activity by channel and major customer.
• Interpret Nielsen data and develop appropriate corrective action plans.
• Develop accurate forecasting through demand planning resources.
• Monitor, evaluate and provide recommendations on brand/customer volumes, trends and dynamics.
• Create and develop world-class account plans.
• Implement and develop appropriate KPIs.

Key Competencies

• Strong knowledge and demonstrated delivery in challenging trading environments, including an understanding of channels, pricing, negotiations and strategy development.
• Experience resolving complex and conflict-filled situations.
• Strong negotiation and conflict-resolution capability when dealing with powerful customers.

Qualifications and Experience Required

• Relevant degree.
• 6–10 years' experience across commercial and other functions; cross-functional experience is an advantage.
• Experience in cross-functional integration and coordination.
• Joint Business Planning knowledge and experience at a strategic level.
• Exposure to different channels and different levels of customer sophistication, including National Accounts, Key Accounts and Field Sales.
• Proven track record of success within highly demanding FMCG sales organizations and the alcoholic beverages industry.

Recruitment Scam Warning

Protecting candidates is very important to us. All communications regarding your application will come from an email address ending in @diageo.com. In our recruitment process, we'll never ask for money.

Worker Type :

RegularPrimary Location:

WaterfallAdditional Locations :

Job Posting Start Date :

2026-09-21