Chief Growth Officer

About the Role

We are looking for an experienced Chief Marketing Officer (Growth & Marketing Director) to lead our multi-platform growth strategy for a fast-growing creator management business.

This role will own audience growth, subscriber acquisition, and content distribution across multiple social platforms while leading a team responsible for creative, editing, distribution, YouTube, and client success.

Reporting to the COO, you will build scalable systems that drive sustainable growth across platforms rather than relying on a single traffic source.

Key Responsibilities:

• Own subscriber, audience growth, and traffic performance across multiple social platforms.
• Develop and execute a multi-platform distribution strategy across YouTube, Instagram, TikTok, X, Facebook, Threads, and Reddit.
• Build systems that repurpose content efficiently across platforms.
• Optimize the journey from content discovery to subscriber conversion.
• Lead cross-functional teams across creative, editing, distribution, YouTube, and client success.
• Monitor platform performance and use data to improve growth and conversion.
• Ensure content complies with platform policies and best practices.
• Build reporting dashboards and use insights to improve performance.

Requirements

Essential

• Proven experience leading multi-platform audience growth and subscriber acquisition.
• Experience managing managers or team leads responsible for larger teams.
• Strong background in social media strategy and content distribution.
• Experience with short-form and long-form video platforms.
• Experience using analytics and performance data to drive marketing decisions.
• Strong leadership and communication skills.

Preferred

• Experience in creator economy, digital media, subscription businesses, or social-first brands.
• Entrepreneurial experience building or scaling a business.
• Experience working in fast-paced, high-growth environments.

What We're Looking For

We're looking for someone who:

• Takes ownership and delivers measurable outcomes.
• Thinks strategically while executing effectively.
• Builds scalable systems rather than relying on manual processes.
• Is comfortable being accountable for growth metrics.
• Thrives in a fast-moving digital environment.

Pay: R65 000,00 - R98 000,00 per month

Application Question(s):

• Have you personally owned a measurable growth KPI (such as subscriber growth, user acquisition, revenue growth, or paying customer growth) and been directly accountable for achieving it?
• Have you led a team of at least four people responsible for marketing, content, creative, or growth functions?
• Have you managed multi-platform content distribution across platforms such as Instagram, TikTok, YouTube, Facebook, X, Reddit, or Threads, rather than focusing on a single platform?
• Have you successfully managed audience or business growth through platform algorithm changes, content restrictions, account suspensions, or changing platform policies?

Work Location: Remote