Graphic Designer

JOB PURPOSE

The Mattress Warehouse is seeking a creative, detail-oriented and digitally savvy Graphic Designer & Social Media Consultant to join our team.

The successful candidate will be responsible for creating visually appealing marketing material, developing engaging social media content, managing our social media platforms and maintaining a positive online brand reputation.

We are looking for someone who combines strong graphic design skills with an understanding of digital marketing, social media trends and customer engagement to strengthen our brand presence and support business growth.

KEY RESPONSIBILITIES

1. Graphic Design & Marketing Material

• Design and develop marketing material in line with company branding and marketing objectives. Create product catalogues, promotional flyers, brochures, banners, posters and other marketing collateral. Design promotional material for sales campaigns, product launches, seasonal promotions and special offers. Prepare artwork for both digital and print purposes. Ensure all designs are visually appealing, accurate, consistent, and aligned with the company's corporate identity. Work closely with management and relevant departments to understand marketing requirements and deadlines. Ensure all product information, pricing, promotional details and marketing content are correct before publication.

2. Social Media Management

• Manage and maintain the company's social media platforms, including Facebook, Instagram, TikTok and other relevant channels. Plan, create, schedule and publish engaging social media content. Develop monthly social media content calendars aligned with marketing campaigns and business objectives. Create promotional posts, reels, stories, videos and other engaging digital content. Write compelling captions and marketing copy that encourage customer engagement and drive sales. Monitor social media trends and identify opportunities to improve the company's online presence. Ensure consistent branding, messaging and posting across all platforms. Collaborate with internal teams to obtain product information, promotional details and content for campaigns.

3. Content Creation & Digital Marketing

• Develop creative content that promotes products, special offers, new arrivals, and company initiatives. Assist with the planning and execution of digital marketing campaigns. Capture and edit product photographs and short-form videos where required. Create engaging content that showcases products and encourages customer interaction. Ensure content is relevant to the target audience and supports the company's marketing and sales objectives. Identify opportunities to improve reach, engagement, website traffic and customer enquiries through digital content.

4. Online Reputation Management

• Monitor the company's online reviews, comments, mentions, and customer feedback across relevant platforms. Respond professionally to customer comments, reviews and enquiries in accordance with company guidelines. Identify negative feedback and customer complaints and ensure these are escalated to the relevant department or manager for resolution. Help maintain a positive online brand image through timely, professional and customer-focused communication. Identify recurring customer concerns and provide feedback to management. Monitor online brand sentiment and recommend improvements to customer engagement and reputation management processes.

5. Performance Monitoring & Reporting

• Track social media performance, including reach, engagement, follower growth and content effectiveness. Prepare regular reports on social media activity and campaign performance. Identify successful content and recommend strategies to improve engagement and results. Monitor competitor activity and relevant industry trends. Recommend creative ideas and improvements to strengthen the company's digital marketing presence.

MINIMUM REQUIREMENTS

• Relevant qualification in Graphic Design, Digital Marketing, Marketing Communications, or a related field will be advantageous. Proven experience in graphic design and social media management. A strong portfolio demonstrating graphic design work and social media content. Proficiency in graphic design software such as Adobe Photoshop, Adobe Illustrator, InDesign or Canva. Experience managing business social media pages and creating content for different platforms. Strong written communication skills and excellent attention to detail. Good understanding of social media trends, digital marketing and online audience engagement. Ability to manage multiple projects and meet deadlines. Excellent organisational and time-management skills. Ability to work independently while collaborating effectively with a team.

ADVANTAGEOUS SKILLS

• Experience in retail, e-commerce or a consumer-facing business. Experience designing product catalogues, promotional flyers and retail advertisements. Basic photography and video-editing skills. Experience with social media scheduling and analytics tools. Knowledge of paid social media advertising, particularly Facebook and Instagram Ads. Experience in online customer service and reputation management. Understanding of branding, promotional campaigns and sales-driven marketing.

PERSONAL ATTRIBUTES

The ideal candidate will be:

• Creative, innovative and visually driven. Proactive, organised and deadline-oriented. Detail-oriented, particularly regarding product information, pricing and promotional material. Able to work under pressure and manage competing priorities. Professional and confident in written communication. Passionate about social media, digital trends and brand development. Customer-focused, with the ability to handle online feedback professionally. A team player with a positive attitude and a willingness to take initiative.

REMUNERATION

A basic salary of R12,000 per month, depending on qualifications, experience and demonstrated skills.

APPLICATION REQUIREMENTS

Interested candidates should submit:

• An updated CV. A portfolio showcasing previous graphic design and social media work. Details of relevant qualifications and experience.

If you are the type of person who is not scared to roll up your sleeves and get the job done, then please send us your CV for us to consider you to join our amazing team. You can submit this to bernice@themattresswarehouse.co.za

Should you not receive a response from us within fourteen working days, kindly accept that your application was not successful.

The Mattress Warehouse reserves the right not to make an appointment.

Pay: R10 000,00 - R12 000,00 per month

Location:

• George, Western Cape (Required)

Work Location: Hybrid remote in George, Western Cape (George)