Marketer (Retail)

AFGRI Retail is seeking a driven Marketer (Retail) to manage the marketing of agricultural products to new and existing customers within our geographical footprint.

MINIMUM EDUCATION AND EXPERIENCE REQUIRED

• A degree in Marketing or a BSc in Agriculture.
• BASOS and AVCASA certifications (advantageous).
• 3–5 years’ experience in business, sales, and marketing of agricultural products
• Valid driver’s licence (essential).

KEY PERFORMANCE AREAS

Marketing and Business Development

• Conduct ongoing analysis of current market share for agricultural inputs and identify growth opportunities.
• Develop and execute seasonal marketing plans that align with organisational goals.
• Promote agricultural products and generate new leads and sales consistently.
• Collaborate with the branch manager to coordinate promotions, expos, and marketing events that enhance brand visibility.
• Implement innovative strategies to enhance the company’s reputation and expand its footprint.

Stakeholder Relationship Management

• Build and maintain lasting relationships with new and existing customers, suppliers, and internal teams.
• Act as the primary point of contact for customers, ensuring their queries and concerns are addressed efficiently.
• Foster collaboration with branch managers to ensure stock availability and outstanding service delivery.

Financial Contribution and Budget Management

• Contribute to the preparation and achievement of annual and monthly sales and income budgets.
• Monitor product pricing, stock availability, and market trends to proactively address challenges.
• Identify gaps and risks that may impact financial targets and recommend corrective measures.
• Provide feedback on budget deviations and assist in aligning performance with set financial goals.

Administration and Compliance

• Oversee administrative procedures related to the sales process, ensuring accuracy and efficiency.
• Ensure compliance with company policies, procedures, and relevant legislative requirements.
• Collaborate with the branch manager to manage credit sales and oversee the timely delivery of products.
• Maintain proper documentation and record-keeping to facilitate smooth operations.

Reporting and Strategic Feedback

• Provide comprehensive feedback to management regarding sales performance, challenges, and achievements.
• Submit detailed reports on leads, sales figures, and market conditions on a monthly basis.
• Offer insights and recommendations to improve marketing strategies and operational efficiencies.

SKILLS AND COMPETENCIES:

• Strong sales and marketing expertise, particularly in agricultural inputs.
• Excellent verbal and written communication skills.
• Strategic thinking and problem-solving ability.
• Relationship-building and negotiation skills.
• Financial and business acumen.

Note: This role offers a competitive remuneration package including cost to company (CTC), commission, and a company vehicle.

Closing Date: 04 September 2026

Please note that correspondence will be limited to shortlisted candidates only. Applicants who have not heard from us within 30 days of the closing date may assume that their applications have been unsuccessful and are hereby thanked for their interest.

The filling of this position will be aligned with AFGRI's Employment Equity Policy.

Applicants are informed that in order to be considered for any application for employment, we will have to process their personal information. A law, known as the Protection of Personal Information Act, 4 of 2013 (POPIA), provides that when one processes another’s personal information, such collection, retention, dissemination and use of that person’s personal information must be done in a lawful and transparent manner.

In order to give effect to this right, we are under a duty to provide you with a number of details pertaining to the processing of your personal information. These details are housed under the HR Processing Notice, which can be accessed and viewed on the AFGRI Group website, https://www.agh.co.za/ which HR Processing Notice, we request that you kindly download and read.