Media Sales Specialist Product & Commercialisation

Designation: Media Sales Specialist Product & Commercialisation

Category: MultiChoice Group

Level: Executive

Closing date: 03-Sep-2026

Position Type: Permanent

Location: MultiChoice City

Job Description:

The Organisation

MultiChoice Group (MCG), a subsidiary of Groupe CANAL+, is a leading provider of entertainment and related consumer services. The company has an expanding ecosystem, underpinned by scalable technologies, and track record now spans almost 40 years. MCG provides video entertainment products and services through its linear and streaming platforms to millions of households across 50 countries on the African continent. Continues to grow by producing and acquiring the best local, sport and international content, offering tiered subscription packages and aggregated streaming services to its customer base. MCG’s superior technology capabilities enable it to continue innovating around distribution, digital, payment solutions and content security to offer the best customer experience across the continent. Reaching up to 100million individuals daily, the MultiChoice Group is using its scale and distribution to expand its platform to include sports betting and interactive entertainment, fin-tech services, household services (focused on internet connectivity with emergency response services) and ed-tech. Irdeto which is MCG’s technology business, provides platform cybersecurity services which protect over 6 billion devices and applications globally for some of the world’s best media and technology brands, as well as clients in the connected industries. Purpose of the Position:

The Specialist: Product Portfolio & Commercialisation is responsible for managing and maintaining the digital advertising product portfolio across DStv Media Sales, ensuring products remain market-relevant, commercially viable and effectively positioned to support adoption and revenue growth.

The role supports the management and optimisation of the product catalogue, product lifecycle and commercial packaging activities by translating product capabilities into market-ready offerings across Direct CTV, Programmatic CTV, Audience Solutions and emerging digital advertising opportunities.

The position works closely with Sales, Pricing, Ad Operations, Technology and Product stakeholders to identify product enhancement opportunities, support commercialisation initiatives, and monitor portfolio performance to ensure products remain competitive within the evolving African advertising landscape. Key Performance Objectives Tasks Product Portfolio Management

• Develop and maintain a comprehensive digital advertising product catalogue across all digital advertising products and services.

• Maintain product hierarchy, classification structures and product documentation standards. Support the product lifecycle activities from introduction through growth, optimisation and retirement.

• Conduct regular reviews of product performance and utilisation to identify enhancement opportunities.

• Ensure all products have clearly defined value propositions, use cases and target market segments.

• Provide product performance insights and recommendations to support roadmap planning and prioritisation activities.

Product Commercialisation

• Develop and maintain commercial packaging approaches for existing and new digital advertising products. Translate technical capabilities into client-facing solutions and commercial offerings.

• Support the development of pricing recommendations through product utilisation, market analysis and competitive benchmarking.

• Support the development of bundled solutions that leverage multiple DMS capabilities to create differentiated market offerings. Work closely with Sales teams to identify commercial barriers and opportunities impacting product adoption.

• Support the creation of business cases for new product opportunities and enhancements.

Product Innovation & Market Opportunity Development

• Monitor industry trends, emerging technologies and competitor activity across African and global markets.

• Identify opportunities to enhance existing products and introduce new commercial offerings.

• Conduct market assessments to identify gaps in the product portfolio.

• Support the evaluation and prioritisation of new advertising formats, audience solutions and monetisation opportunities.

• Collaborate with Ad Tech, Audience and Partnership teams to assess feasibility and market demand for new initiatives.

• Contribute market insights and recommendations to support future product planning activities aligned to business objectives.

Product Positioning & Go-To-Market Readiness

• Develop product positioning materials and sales narratives.

• Support the creation of product documentation, product guides and sales enablement materials.

• Ensure all products have clearly defined use cases, benefits and market positioning.

• Partner with Business Enablement and Sales teams to drive product awareness and adoption.

• Support product launch activities and go-to-market planning.

• Gather and consolidate market feedback to inform product enhancements and future development.

Product Governance & Performance Monitoring

• Maintain product governance documentation, standards and record-keeping requirements. Monitor product adoption, utilisation and commercial performance.

• Identify underperforming products and provide improvement recommendations. Track product enhancement requests and market feedback.

• Develop product performance summaries and recommendations for stakeholders.

• Maintain visibility of portfolio performance across multiple markets and business units.

Qualifications

• Diploma or Bachelor's Degree in Business, Marketing, Media Studies, Commerce, Advertising, Digital Marketing or related field.

• Postgraduate qualification advantageous.

• Product Management, Commercialisation, Digital Advertising or Marketing certifications advantageous.

Experience

• 3-5 years' experience within digital advertising, media, product management, product marketing, commercialisation, or related environments.

• Experience supporting the management and optimisation of advertising products, media solutions, or commercial offerings.

• Demonstrated experience supporting the development of product propositions, commercial packages, and go-to-market initiatives.

• Experience conducting market analysis, competitive benchmarking, product performance reviews, and opportunity assessments.

• Working knowledge of digital advertising ecosystems, including Connected TV (CTV), Programmatic Advertising, and Audience-based advertising solutions.

• Experience analysing product performance data and translating insights into recommendations for product enhancements and commercial opportunities.

• Experience working across cross-functional teams, including Sales, Technology, Finance, Operations, and Product functions.

• Experience contributing to product lifecycle activities, including product launches, enhancements, optimisation, and retirement processes.

• Pan-African market exposure advantageous.