MID-SENIOR DIGITAL STRATEGIST – CONTRACT/FREELANCER

Position Summary:

We are looking for a contract/freelance Mid-Senior Digital Strategist to join Techsys Digital’s Strategy team.

Techsys was founded in 2005 and has grown from a strong technology development company into a full-service digital marketing agency offering our own bespoke technology products & customizable systems, strategy, design & development, social media advertising, and many other services. Our passion for integrating new insights, trends, and technology allows us to provide innovative digital solutions to our portfolio of world-class clients. Our philosophy is a 100% belief in ROI, powered by creative technology.

The Mid-Senior Digital Strategist will leverage their deep digital understanding to create and manage some of Techsys’ Internal Marketing efforts; which includes social media content, website content, and PR articles. They will also provide support with brand campaign strategies and reporting. They will use their analytical approach to report on website and campaign performance, by interpreting the data and providing deep insights with recommendations to optimize and drive strategic decisions.

• 50% Techsys’ Internal Marketing
• 30% Campaign Reporting
• 20% Strategy

Duties and Responsibilities:

• Create and manage Techsys’ social media content. This includes fully managing the creation and execution process of content on all applicable social media platforms.
• Manage LinkedIn ads.
• Create and manage Techsys’ website content (case studies) and PR articles.
• Work with Account/Project Managers/Sales Team to help define the strategic scope and recommended approach for major digital projects for clients.
• Strong understanding of data principles and interpreting data to provide deep insights and to make strategic recommendations.
• Strong understanding of Social Media platforms, Google Analytics/G4, Ads Manager, Adwords, and other reporting tools/platforms.
• Strong understanding of digital marketing and success factors.
• Serve as thought leader in aligning digital marketing strategy with a client’s business goals and objectives.
• Researching, identifying, and compiling competitive insights to guide and optimize digital marketing efforts.
• Lead the design of insight-driven digital strategies from opportunity identification through to experience definition. Structure and present recommendations to senior client leadership for approval. Monitor and optimize.
• Demonstrated expertise in creating and executing integrated digital strategies
• Strong communication and client presentation skills; preferred previous experience in presenting to clients from an agency perspective.
• Solid understanding of traditional marketing principles and how they apply to the digital medium.

Qualifications:

• National Diploma or Bachelor’s degree
• 5+ years’ experience as a data analyst and digital strategist in an agency environment, working across multiple industries (e.g., automotive, financial services, retailing, and consumer goods. Preference will be given to experience in specifically data analyzing (primary) and developing digital marketing strategies (secondary).
• Extensive skills in Social Media, Google Analytics/G4, AdWords, Ads Manager
• Preferred 5 or more years of experience in a client-centered, agency environment (i.e. fast-paced, client or brand-centric professional experiences).
• Strong passion for and knowledge of data, technology, and emerging media; specific interactive strategy experience required
• Exceptional team player with the confidence and integrity to earn client and internal team confidence quickly
• Excellent presentation, public speaking, and deck writing skills
• Ability to thrive in a fluid and entrepreneurial environment

Application Process:

Ready to make a significant impact in a leading digital marketing agency? Send your CV (maximum 2 pages) along with a cover letter to [email protected].

If you do not hear from us within two weeks, please consider your application as not successful this time.

We appreciate your interest in Techsys Digital and look forward to the possibility of you joining our team!