SFS_TECHNICAL INSIDE SALES ADVISOR (SOLAR SOLUTIONS)

Please note that this is a Fixed Term Contract (ideal for unemployed and immediately available candidates).

We are looking for high-performing inside-sales professionals who can sell subscription-based, financial-value, and technically enabled energy solutions over the phone. This is not a basic tele-sales role. Experience in insurance, telecoms, SaaS, financial services, Solar, Energy, Fibre, or other contract-based product categories will be highly advantageous.

Residential and Light Commercial Energy Solutions

Role Purpose

The Inside Sales Advisor is responsible for converting qualified leads into signed customer contracts through a professional, consultative, phone-based sales process. The role requires a commercially sharp sales professional who can sell subscription-based, financial-value, and technically enabled energy products to customers who may be skeptical, price-sensitive, comparison-shopping, or unfamiliar with solar and prepaid-led energy solutions. This JD builds on the original tele-sales profile, but raises the caliber requirement from basic tele-sales to technical inside sales, while retaining the core requirements around consultative selling, closing, CRM pipeline management, and customer experience.

Preferred Candidate Profile

The ideal candidate is not simply a call-center agent. The ideal candidate is a commercially mature inside-sales professional who can:

• Sell a product where the customer needs education before they buy.
• Explain financial value, aUordability, savings, return on investment, and long-term benefit.
• Build credibility with customers who may be skeptical about solar, savings claims, subscriptions, or contracts.
• Manage a multi-step customer journey from lead to signed agreement.
• Maintain clean CRM discipline and take accountability for personal sales metrics.
• Balance strong closing ability with responsible, ethical selling.

Key Responsibilities:

1. Sales Conversion and Pipeline Management

• Convert qualified inbound, outbound, referral, and campaign leads into signed customer contracts.
• Sell across residential and light commercial energy products, including solar, backup, prepaid-led, subscription, and adjacent energy solutions.
• Run a structured consultative sales process to understand customer needs, electricity usage, property profile, aUordability, decision drivers, and objections.
• Recommend the right product based on customer requirements and product fit.
• Explain pricing, savings, subscription value, contract process, credit requirements, installation journey, and customer obligations clearly.
• Close customers eUectively into signed contracts.
• Maintain an accurate and up-to-date pipeline in the CRM system.
• Create follow-up tasks, capture call notes, update sales stages, and record lost reasons accurately.
• Proactively manage customer follow-ups to prevent leakage between interest, qualification, contract sent, and contract signed.

2. Customer Education and Trust Building

• Build trust with customers who may be skeptical, cautious, price-sensitive, or comparing alternatives.
• Explain complex product value propositions in simple, commercially compelling language. Handle objections related to price, aUordability, savings, contract terms, installation, product reliability, and service expectations.
• Provide a professional and confidence-building customer experience from first contact through to signed agreement.
• Avoid overpromising or misrepresenting product capability, savings, timelines, or contractual terms.
• Ensure customers understand what they are signing and what happens next in the journey.

3. Financial and ROI-Based Selling

• Hold confident conversations about monthly cost, savings, value, aUordability, and return on investment.
• Help customers understand the financial benefit of the recommended product versus their current energy cost or alternative solutions.
• Position subscription-based products in a way that is clear, credible, and customer-relevant.
• Use financial-value framing to support conversion without creating unrealistic expectations.
• Identify when a customer is not financially or operationally suitable and escalate or qualify out appropriately.

4. CRM, Data, and Performance Discipline

• Use CRM consistently as the single source of truth for lead status, customer notes, next steps, and pipeline movement.
• Maintain accurate records of contact attempts, customer interactions, qualification outcomes, objections, lost reasons, and contract status.
• Track and understand personal sales metrics, including contact rate, conversion rate, close rate, pipeline age, follow-up completion, and reasons for lost sales.
• Use performance data to improve personal sales eUectiveness.
• Participate in coaching, pipeline reviews, call reviews, and performance discussions.
• Take ownership of personal sales activity, productivity, and conversion outcomes.

5. Brand Representation and Customer Experience

• Represent the company professionally in every call, WhatsApp, email, and customer interaction.
• Deliver a consistent, high-quality sales experience aligned to the brand promise. Communicate clearly, respectfully, and confidently.
• Collaborate with sales supervisors, operations, credit, scheduling, installation, and customer success teams where required.
• Support a smooth handover from sales to downstream operational teams.

Knowledge, Skills and Abilities:

• Strong professional selling capability in a phone-based or remote-sales environment.
• Ability to rapidly learn and confidently articulate complex product value propositions.
• Strong consultative selling and closing ability.
• Financial and ROI-based conversation skills.
• Strong objection-handling skills.
• Ability to build trust with skeptical customers.
• Excellent verbal and written communication skills.
• Strong CRM and pipeline management discipline.
• Good commercial judgement.
• Ability to explain subscription, contract, aUordability, and service-related concepts clearly.
• High resilience in a target-driven and commission-led environment.
• Self-awareness of personal sales metrics and performance.
• Strong follow-up discipline.
• Customer-focused mindset.
• Ethical and responsible selling approach.
• Ability to work independently while following structured sales processes.

Key Competencies

• Consultative selling and needs diagnosis.
• High-conversion closing.
• Ability to rapidly learn and confidently articulate complex product value propositions.
• Financial and ROI-based conversation skills.
• Trust-building with skeptical customers.
• Objection handling.
• CRM and pipeline discipline.
• Customer focus and service excellence.
• Self-awareness of personal sales metrics and performance.
• Results-driven and commission-oriented mindset.
• Ethical and responsible selling.
• Resilience and accountability.
• Structured follow-up and pipeline ownership.

Performance Measures

Success in the role will be measured through:

• Lead-to-contact conversion.
• Contact-to-qualified conversion.
• Qualified-to-contract-sent conversion.
• Contract-sent-to-signed conversion.
• Overall signed contract volume.
• Quality of signed contracts.
• CRM hygiene and pipeline accuracy.
• Follow-up task completion.
• Speed to first contact.
• Pipeline aging.
• Lost reason accuracy.
• Customer experience quality.
• Compliance with sales process and responsible selling standards.
• Personal improvement against sales metrics over time.

Minimum Qualifications

• Matric required.
• Tertiary qualification in sales, marketing, business, finance, technical studies, or a related field is advantageous.

Minimum Experience

• Minimum 2–3 years’ proven sales experience in a phone-based, remote-sales, tele-sales, or inside-sales environment.
• Proven experience selling su