Google Ads Specialist

LSR is looking for an experienced Google Ads Specialist to manage and scale our paid search campaigns.

This is not an entry-level role. We are looking for someone who has already managed serious advertising budgets and can prove the results they have achieved.

We expect to be spending around R80,000 per month on Google Ads, with the potential to increase this as campaigns perform.

Minimum experience required

You must have previous experience managing at least R100,000 per month in Google Ads spend.

More importantly, you need to be able to demonstrate what you achieved with that budget.

We want to see:

• Monthly ad spend managed
• Cost per lead
• Conversion rates
• Cost per acquisition
• Lead volume
• ROAS / return where applicable
• How campaigns improved under your management
• Examples of budgets that clients or employers trusted you to manage

Proof of results is mandatory

Please do not apply if you cannot prove your previous Google Ads performance.

We are not interested in screenshots, edited reports or generic case studies.

If shortlisted, you will be expected to join a live team's screen share and show genuine campaign performance directly from Google Ads or another verifiable live reporting environment.

Where appropriate and where you are authorised to do so, we may also ask for temporary read-only access or another suitable method of independently verifying your results.

We are looking for someone who has already been trusted to manage significant advertising budgets. We do not want LSR to be the first company testing whether you can manage this level of spend.

Responsibilities

You will be responsible for:

• Building and managing Google Search campaigns
• Keyword research and campaign structure
• Conversion tracking
• Landing-page and funnel performance analysis
• Search-term optimisation
• Negative keyword management
• Bid and budget optimisation
• Improving cost per lead
• Increasing qualified lead volume
• Monitoring wasted spend
• A/B testing ads
• Reporting campaign performance
• Identifying opportunities to scale
• Working with our marketing, systems and operations teams to improve lead quality and conversion

The focus is not simply generating clicks. We need qualified enquiries that convert into booked work and revenue.

Location & working arrangement

This is a contract-based position and can be performed remotely.

Applicants can be based anywhere in South Africa.

If you are based in Durban, that is a bonus. Durban-based contractors can work remotely while also having the option to come into our office approximately two days per week.

You do not need to be office-based full-time.

What we are looking for

You should be confident managing substantial monthly budgets without constant supervision and be comfortable being measured on actual commercial performance.

You should understand that:

Spending the budget is not the objective. Producing profitable, qualified leads is.

Applications without verifiable Google Ads results will not progress to interview.

Pay: From R5 000,00 per month

Work Location: Hybrid remote in Umhlanga Rocks, KwaZulu-Natal